The Bold Italic is an experiment in local discovery with the mission of making our readers better locals and showcasing the best local merchants and organizations. With over a hundred thousand visitors to the site since our launch, The Bold Italic represents an incredible opportunity to make an impression with San Francisco's most active social conveners.

Merchants can make offers on The Bold Italic - creating a special giveaway, promotion or discount to catch readers’ attention - that will appear on the homepage, our Offers page, the merchant's profile page, and on the stories the business is mentioned in. Try posting an offer - normally valued at $25, your first one is on us!

If you're a business with a profile on The Bold Italic, find and click "Is This Your Business" on the page to access your Merchant Dashboard, where you can take advantage of The Bold Italic's extensive menu of offerings, all designed to align your passion points with those of our readers. You'll be able to easily customize your profile, promote your upcoming events on our events calendar, and feature products you offer, all for free.

Merchants on The Bold Italic are connecting directly with the people that want to engage with the city’s most unique merchants. If your business is not yet on The Bold Italic, drop chris@thebolditalic.com a line and we'll get you started.