Jonny Waldman grew up on the East coast and studied journalism there, back when people actually studied journalism. He's since written for Outside, McSweeney's, NPR, and the Washington Post, and also contributed to a book called Written on the City. In 2005 he founded Zero Per Gallon, a bike-friendly brand of bike-friendly propaganda for bike-friendly nutjobs like himself. He likes to think he has an acute sense of the perverse. He enjoys hitchhiking, inventing acronyms, and attending rodeos. He also enjoys adventure. He's an active biker, climber, skier, and goatless crusader, and he's survived a tornado in Topeka, a hurricane in North Carolina, and an onslaught of worthless business jargon on the internet. He doesn't have an iPhone. He lives on a sailboat, and has a really good tan.