The Weirdest Shit to Come Out of Silicon Valley in October 2020
This month, we look at startup sneakers and the ultimate cock block...
FashionA collection of 66 posts
In Defense of Bay Area Trends: How Our Underground Has Become Mainstream
Hypebeasts trying to be cool aren’t always a bad thing when they support a local, indie scene...
San Francisco Fashion From the 1920s
If your quarantine sweats are feeling uninspired, check out these styles from a century ago....
A Guide to Maintaining Your Manliness When Cold
Retain your body heat and your masculinity...
Post Fire, Local Designer Bart Bridge Is Back with the Freshest Game-Day Attire
You’ll never go to the lame team store again...
Chinatown Sartorialist
Capturing the fashion of San Francisco’s Chinatown...
We Asked Retail Workers to Tell Us Their Worst Work Stories
A lot of them involve what people do in dressing rooms...
San Francisco–Themed Halloween Costume Ideas
If you’re trying to figure out a non-cliché Halloween costume — meaning Harley Quinn is out — let San Francisco...
How to Dress Local at Outside Lands
San Francisco’s Outside Lands is the thinking-festival-babe’s weekend of music and art. You won’t see...
Five Fashion Innovations Created in San Francisco
With the current tech boom, you can be excited again about all the inventions sprouting up right here in the city. Despite the newness of it all, San Francisco has always been a hotbed of innovation....
Win a New Wardrobe from Gustin
By The Bold Italic We’re teaming up with our friends at Gustin to give one lucky reader a new...
This Designer Found a Genius Use for Old BART Tickets
By Margaux Poupard One man’s discarded BART ticket is another man’s art — at least that’s the case...